Finfluence®
Influence serving finance

Finance is evolving — and so is the way we communicate. Finfluence connects financial brands with modern investors through credible, engaged voices. A strategic approach to maximize your impact and reach people where they actually are.

They’ve trusted us:

The voices of Finfluence®..

They break down the markets, simplify investing, and engage thousands of investors every day. All our Finfluencers combine deep expertise with approachability — transforming financial communication.

FinQuality By Sharewoods is the label created by Sharewoods to ensure rigorous and compliant financial practices. It certifies transparent, ethical content aligned with industry standards — for trustworthy, high-impact communication.

FinQuality By Sharewoods Commitments:

Your strategy starts here.

The power of financial influence.

How investor behavior is changing

Today’s investors get their financial information more from YouTube, X (Twitter), TikTok, and LinkedIn than from traditional media. 75% of retail investors use social media to make financial decisions.

Finfluence® responds to this shift by connecting brands with investors on the platforms they actually use.

The credibility of Finfluencers

Unlike traditional ads, Finfluencers have built real trust with their audiences. Their strengths:

  • Expertise: Analysts, economists, and investment enthusiasts.
  • Accessibility: Clear and impactful explanations of complex topics.
  • Engagement: Loyal and responsive communities.

A powerful driver of awareness and conversion

Finfluence® supports investors at every stage:

  • Discovery: Awareness and visibility.
  • Education: Educational content on products and services.
  • Action: Generating interest and driving conversion.

A structured, tailor-made strategy.

Targeting and selecting Finfluencers

We identify the most relevant profiles based on:

  • Their expertise (Stock market, crypto, wealth management…)
  • Their audience (beginners, active traders, professional investors)
  • Their style (educational, analytical, entertaining)

Creating engaging content

Formats aligned with market expectations:

  • YouTube & TikTok: Explanations, storytelling, trends.
  • LinkedIn articles: Strategic B2B communication.
  • Podcasts & long formats: In-depth analysis and high-value content.

Campaign distribution & amplification

We maximize visibility through:

  • Strategic placement on the right platforms.
  • Paid media amplification to increase impact.
  • Multiple touchpoints via various Finfluencers.

Performance tracking and optimization

Our analytics tools enable detailed tracking of:

  • Reach & Engagement (likes, shares, views)
  • Conversion & ROI (clicks, signups, investments)
  • Real-time optimization to maximize impact

Why choose Sharewoods?

A strategy tailored to your goals

We adapt our campaigns to maximize visibility, strengthen your image, and generate real results.

A network of Finfluence® experts

Our Finfluencers are carefully selected for their expertise and credibility with retail investors.

Measurable performance

We track each campaign in real time to fine-tune strategies and maximize your return on investment.

A compliant and secure framework

Financial communication is a highly regulated space. We support you in ensuring your campaigns are compliant.

Your next decision can change everything.

They say it better than we do.

Strengthening investor engagement

“Sharewoods implemented a well-crafted strategy to communicate with the new generation of investors through a controlled and high-performing campaign. The insights generated deliver real added value in meeting retail investors’ expectations.”
Vincent Granier
Head of Individual Shareholder Relations -
TotalEnergies

A revolution

“Sharewoods is playing a very active role in this new dynamic of individual investors. I congratulate you and your team for your commitment to this new chapter in history.”
Louis Thannberger
CEO -
IPO N1

Must-know trends & tips

Market trends, influence strategies, practical advice… Discover our insights and breakdowns to better understand the evolution of financial communication.

Blog
June 16, 2025

A legacy empowering ambitious leaders

Louis Thannberger is a key figure in the French financial markets. His outstanding expertise earned him the nickname “The Pope of SME IPOs” in the media.
Press
June 16, 2025

Finfluence® in the spotlight in Le Parisien!

Beyond media coverage, it’s a true recognition of the tremendous work we’ve all been doing for years to democratize finance — making it more accessible and transparent.

Your next decision can change everything.

Access a network of 250+ Finfluencers

Our network is confidential.

To discover the most relevant profiles for your goals,

let’s schedule a call.